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Posted on July 17, 2018 7:00 AM by Faith Sites
Categories: General
Before a potential member ever steps foot in your church, they are likely to browse the internet for information to help them decide which church they should attend.  What better way to show them your ministry is best for them than to have a great church website?  Here are some elements your church website needs to have in order to be helpful to visitors and members.
 
Precise Goals

With any website, you should always consider the ideal audience you want to attract.  Think about the age and location of the individuals for whom your church website is intended.  It needs to appeal to your target audience and to do that, you should envision what they prefer and bring them into the picture.  That way, you will know the precise church website design to implement, as well as the kind of message to relay on the website.
 
Ministry Information

Content should be uploaded that clearly informs the audience of most aspects about the ministry.  If a visitor wants to contact you, what method should they use?  Perhaps someone wants to make a donation, or a member wants to pay the tithes via online.  Be sure to display the details on how they can make their contribution.  Aside from that, consider displaying the order of services as a reminder for members and visitors.

Additionally, high-quality pictures and videos make the church website design more appealing as it adds life to the text.  For instance, upload pictures that show what your church is like so new visitors can get an idea of what to expect when they attend a service.  Content should be engaging so visitors are compelled to visit your church.

Also, try placing a video or a link to a video of a live sermon on the church website.  Often, a video that shows the volunteering works of the ministry is highly effective towards securing more members so ensure that kind of video is on the website!
Posted on July 6, 2018 8:00 AM by Faith Sites
Categories: General
According to a reputable source, Facebook had over two billion active users as of March 2018.  With that in mind, consider the impact videos make as they are gaining popularity and that more than two thirds of the people in your area are likely on Facebook.  Posting live video often should be a part of any church’s Facebook page to attract more people to the church.  Here are additional reasons why this form of content might be beneficial for your ministry.
 
Priority Granted To Live Video

Have you noticed how organic posts are being discovered less frequently than before?  It appears that Facebook is prioritizing live video when choosing what kind of content to display before the audience.  If you’re looking to boost your views on Facebook, you’re more likely to achieve it with live video.  Some churches have reported over 100 times more views while posting live videos than when using organic posts.
 
Live Video Promotes Engagement

Have you wondered why social media networks are pushing live videos?  One of the main reasons they do this is because they have discovered it gains the attention of most people.  Your followers are ten times more likely to comment on or like your live video than a pre-recorded video.

When people engage with the video, they usually want to know more about your church.  This might indicate that they enjoy the content in your videos and would like to attend a service or follow your website versus other church websites.
 
The Rise Of Behind-The-Scenes Videos

Based on research, audiences are preferring videos that reveal what happens behind the scenes to regular broadcasts.  When they see these videos, they often get access to unique content and get a sense of reality.  Try filming a video that shows how church members prepare for a Sunday service.

The ultimate goal of using live video is to improve the ministry so more people notice the church rather than just get likes and comments.  For that reason, be sure to ask people to check out your church website when using live video so they forget about other church websites.
Posted on June 26, 2018 8:00 AM by Faith Sites
Categories: General
Many Christians are tech-savvy and the course of researching for the best technology often reveals just how beneficial it can be for organizations.  This also means churches should focus more on mobile than desktop.  But, when you propose the idea to your pastor, they may not take it seriously and dismiss it without considering the impact.  The following tactics might help you convince them.
 
Present Them With Statistics

Based on statistics from Statistica, there are over 2.5 billion mobile device users in the world today.  Additionally, most of the research indicates that the use of mobile devices is growing faster than that of desktop computers.  Also, people are spending more time on their smartphones than on desktop computers.

These statistics prove there is a large number of potential church members and believers out there that the ministry can reach.  By developing a mobile app and implementing a mobile-friendly design like other ministry websites, the church is bound to gain new members while spreading the gospel more effectively.
 
Emphasize The Benefits

Some church leaders are hesitant to make the switch to mobile because they aren’t convinced there will be any substantial benefits.  If you encounter this, try explaining to them how making your ministry website mobile friendly helps the church achieve goals at a faster pace.  For instance, ministry websites that have content properly displayed on desktop and mobile alike will create deeper engagement.

On mobile, users can conveniently view blog posts at any moment and leave comments on the go.  Ministry websites that are customized with links and call-to-action buttons help people access recorded sermons and especially make it easy for them to donate to the ministry.

In some cases, the fear of the unknown is preventing the pastor from implementing a switch to mobile.  If that happens, arrange a meeting with a web design expert to talk with the pastor about all the advantages of making the move to mobile.
Posted on June 18, 2018 8:00 AM by Faith Sites
Categories: General
Some churches spend thousands of dollars during the course of a year for marketing through pricey outlets like TV.  But, what if the church can’t afford to advertise the ministry that way?  All is not lost if you use a church website design that puts members first.  Here is a rundown of the best methods of promoting a church with minimal to no funding.  Not only are these budget friendly, but they are very effective as well.
 
Share Helpful Information On Social Networks

If you always share posts that sound like a sales pitch to persuade people to attend your church, it’s time to change your approach.  Rather than making your content about your ministry, make it about your audience by discussing current issues that affect them and try providing solutions.

One intelligent tactic is to illustrate how your ministry helps improve the community.  You can share information about an upcoming event at your church that is intended to tackle a certain issue that many people are interested in.  You could also share images and videos to show how your ministry is making a positive impact on people’s lives.
 
Empower Members To Invite

Do you ask your congregation to invite their friends?  Don’t stop there; give them tools to simplify the task and consider posting to social media so they can share it on their timelines.  Aside from that, have some stunning invitation cards designed that will draw people’s attention so they are persuaded to attend your church.

Even though you share interesting content on social networks, what if new visitors want to know more about your ministry?  That’s where a church website comes into play but make sure you utilize a church website design that is easy to navigate.  Obviously, you want to offer visitors all the information they might be seeking so use a church website design that incorporates a community where members can share their experiences!
Posted on May 30, 2018 8:00 AM by Faith Sites
Categories: General
Many Christians are quick to oppose the digital revolution as they believe the use of mobile phones during services will cause some members to lose focus.  But, did you know that technology presents numerous benefits that the church can take advantage of?

For instance, church members could use their smartphones to view a bible application and follow along as the pastor preaches.  One could also post an important topic on church websites so it may be addressed during the sermon.  Here’s a rundown of the advantages with technology for the church.
 
Access To Resources

Each year, more people feel that purchasing books is expensive and inconvenient.  Tools like Kindle devices and tablets are proving to be useful as eBooks and magazines can be purchased without worrying about issues like storage space or cost.  Additionally, a mobile device or computer gives you access to podcasts, recorded sermons, and other digital resources that help you grow in faith.
 
Improved Fellowship

Before the internet, members of the congregation would only communicate when they were together.  With the internet, they can share their experiences and boost each other’s faith through blogs, church websites, and other online platforms.  Despite the distance between them, Christians all over the world are able to connect with one another and share ideas or solutions on various matters.
 
Outreach

Never has it been easier to spread the gospel than it is now.  Prior to the internet, ministers had to travel all over the world to get non-believers to become disciples.  Today, outreach is much easier as Christians are able to distribute ministry materials through digital platforms and reach non-believers through a live or recorded YouTube video.
There are many other advantages to using technology in your church.  Often, it leads to higher engagement rates between members as they can take part in the discussions on church websites.  When technology is used properly in the ministry, most of the congregation will likely be better Christians.
Posted on May 21, 2018 8:00 AM by Faith Sites
Categories: General
One common issue that ministers contemplate is whether or not to stream their services live.  Some members think it would reduce turnout since people might prefer virtual attendance to physical attendance.  On the other hand, avoiding streaming can limit the reach of the ministry and thereby interfere with the church spreading the gospel.

Even though the concern that live streaming could affect attendance is well-founded, there is no proof that the claims are true.  In fact, studies suggest that turnout normally holds steady or increases after it has been implemented.
 
More Engagement

There are three major groups of church members: dedicated attendees, occasionally active members, and those who are present only a few times during the year.  Live streaming is a channel that keeps everyone engaged since members that rarely show up can attend the services virtually by watching the live stream on ministry websites.

As a result, all three groups of church members get integrated into one unit so almost everyone knows exactly what’s going on with the church in terms of fellowships, events, and other activities.  Eventually, occasional members might see the benefits of experiencing what they view on their screens and decide to be present for all the services.
 
The Bottom Line

Live streaming provides you with a perfect outlet for serving a majority of church members.  You’re not only able to keep irregular members engaged but also reach out to non-members through your sermons and convince them to get salvation.  After all, the greater mission is to spread the gospel around the world and live streaming can play a significant role in making that happen.

Again, when non-members view your live streams on ministry websites or through social media, they might find your services to be engaging and inspiring.  In most cases, this triggers a growth in the congregation so embrace new technology to ensure you see all the benefits.
Posted on May 10, 2018 8:00 AM by Faith Sites
Categories: General
You have probably come across technology predictions that claimed smartphones would replace desktops in internet browsing or that tablets would replace computers completely.  Though such predictions hold some truth, they often never come true or their completion involves a lengthy and complicated process.

As a church, you probably don’t have the luxury of wasting resources preparing for such predictions that may never happen.  Below you will learn about the practical trends that are likely to affect your ministry.
 
The Most Preferred Content

You can already see how much impact the video-supporting social platforms have such as Facebook, YouTube, and Instagram.  More people each year are preferring video to text only content so invest more in video production to be considered a visionary church.  Film important activities then showcase your services using video, and always utilize a church website design that supports video.
 
Voice Search Will Continue Growing In Popularity

About 20% of Google’s mobile searches were voice in 2017 so this one might be a little early, but platforms like Amazon Echo and Google Home are fast becoming customary.  If you can take advantage of this and apply a church website design that facilitates voice search, you may impress visitors enough that they become interested in what your church has to offer.
 
Higher Expectations Regarding Personalization

Big tech firms have greatly personalized their services which has caused many people to expect the same kind of service everywhere they go.  Though it would be a bit impractical for a church to offer the same level of personalization, you could try offering church members services that are suited to them.
Try to implement unique programs for different age groups, marital status, and other aspects.  Finally, think about incorporating a church website design that uses the latest technology geared towards improving customer care.  That way, visitors are able to get answers or help on your website even during times when it may not be monitored!
Posted on April 30, 2018 8:00 AM by Faith Sites
Categories: General
At last, spring is here and with it comes a renewed energy for many people.  With this transition in season, you too are possibly excited to try out new activities and clean up old items.  As you do, it would be a great idea for pastors to give church websites a seasonal makeover as well.  Here are a few ways in which church websites may be put in order to boost their effectiveness.
 
Place New Photographs

Do you normally place photos on websites that are licensed for a certain use?  Be sure to update them with images that suit the spring and summer months.  For instance, if you have placed images of church buildings there, you could replace them with real-life photos of your congregation.  That way, you give visitors a vivid idea of what your church is all about and show them your ministry is full of life!
 
Share Stories & Simplify Your Content

The most unique aspect about stories is that they trigger a personal connection.  Instead of just listing the services your ministry offers, ask people to share their stories such as their experience with the church, then publish them on the website.

Remember, video is extremely effective so it would be more beneficial for your ministry if you film church members as they share their stories then post the videos.  Allow them to give honest opinions on what the church is like but ask them to talk more on the benefits and to speak in a manner that draws viewers to the church.

Lastly, simply your church website by including only the most relevant information and avoid filler content.  As a result, potential visitors will be able to find what they are searching for with ease.  When these tips are used together, your ministry could see an increase in attendance on Sunday and better engagement through the week.
Posted on April 16, 2018 8:00 AM by Faith Sites
Categories: General
If you still use text as the only way to inform people online about what is happening in your ministry, this is the time to make video a priority.  Online video has become the most engaging form of content.  For instance, there are videos on YouTube with over a billion views but how many people actually read your posts on social media?

Video stands out and is able to grab an audiences’ attention more often than not.  Fortunately, video is supported on many platforms; virtually all social media channels support video now.  Churches can also use their ministry websites to reach out to audiences through videos.  Here are a few other reasons why you should use more video this year.
 
Low Costs

Today, making and uploading video is not only easier but also incredibly inexpensive as it doesn’t require an extravagant camera.  In most cases, pastors are using a smartphone to issue simple video updates or announcements.  With a tripod, a microphone, and a properly-lit area, smartphones are highly capable of helping you create a professional grade video in minutes.
 
Leave A Long-Lasting Impression

If your goal is to drive home a point to the congregation, video is by far the best way to accomplish that.  Studies have shown that visual content sticks better in the mind as it’s easier to recall what was mentioned in a video, as opposed to text on a website.  Some people may not have the patience for reading a lot of content so they only get a clear understanding when they listen in person or watch a video.
 
Video Tends To Get Shared More

Whether you post a video on social media or to ministry websites, you can be sure that the video will get shared more than other forms of content.  With each share, the video will increase the exposure it gets and drive new traffic to your ministry.  The best online videos are usually short, precise, and great in quality so keep that in mind to ensure your videos are effective.
Posted on April 6, 2018 8:00 AM by Faith Sites
Categories: General
Good communication in your church is a must in order for your ministry to be a success.  The timing must be ideal also as it takes the proper message to reach the right people and impact them in a positive way.  On the other hand, poor communication is a huge deterrent for any church to overcome.  For instance, if a precise message is conveyed to the wrong people, it won’t be very effective.  Below are ways in which poor communication restricts your church’s growth and success.
 
Failure To Stay Focused

Church is one of the few organizations around whose primary focus is on the people outside rather than those inside.  The main goal is to reach individuals and families out there with the message of salvation.  If you don’t remind your members about this purpose from time to time, they slowly drift into thinking the church is about them and their willingness to make sacrifices for the ministry diminishes.
 
Guests Never Return

A majority of ministries receive many guests throughout the year who claim they’d like to join the church.  How many of them actually return and become regular visitors or members?  Failure to keep guests returning is a sign of poor growth and new members are vital for churches to expand.
 
Lower Financial Resources

The core to the growth of any ministry is funding.  If there’s poor communication around the funding process, eventually there will be a financial strain and the ministry won’t take risks.  Instead of using a high-quality church website design, the church may use a plain design which means the website would fail to attract a large number of visitors.
Invest in good communication to improve communication at your church.  Nowadays, people find it convenient to go online so don’t be hesitant to spend for a superior church website design.  Also, always employ great timing when making announcements and use calls to action frequently!
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