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If your church is like most, then you typically deliver your announcement either verbally or via print bulletins.  These two methods of communication may be used to address similar topics but in different ways.  For instance, with verbal announcements, the pastor or selected member brings the best information to the live audience.

They may add fun facts that give life to an otherwise dull message by connecting with the congregation.  On the other hand, print bulletins are meant to act as simple reminders of important news.  How can you ensure that your announcement remains effective all year?

 

The style used for your church can be swayed by many factors.  Maybe you’re used to having a member stand at the front prior to the sermon or afterwards and issue the announcements.  Why not try a live video instead?  It may be more effective than having the announcement given when people are there for the service.  Focus on making it interesting by touching on the main points with clear illustrations.  Last but not least, place the video on your website to get an advantage over other ministry websites.

 

The audience can only process a few announcements at a time so it’s meaningless to issue multiple announcements.  Do you have an event coming up next week?  Rather than giving away all the details, just tell them what type of event it will be, the venue, the time, and other specifics that are absolutely necessary.

If they ask for further details, recommend that they visit your ministry websites.  In the end, realize there’s no need to agonize over this.  The goal is to keep it simple and relevant so remember that when crafting your statements.  Ensure a successful announcement by mentioning what you feel your audience needs to know and include in the bulletin where their questions can be clearly addressed.